Franchise Business Review’s independent survey shows why A&W Restaurants might be one of the best fast food franchises to own
A&W was named a Top 25 franchise by Franchise Business Review (FBR) in its 2019 report on the Top Food and Beverage Franchises.
Coming on the heels of our 100th anniversary, A&W is not only the oldest restaurant franchise in the country, we may also be one of the best. We are especially proud to be included in the FBR ranking, since these awards are based on feedback from an independent survey that gauges franchisee satisfaction.
FBR, a market research company, provides the only ranking of franchises based solely on actual franchisee satisfaction and performance. For the 2019 ranking of the list of top food and beverage franchises, FBR analyzed 18 months’ worth of data from over 4,200 franchise owners in the food sector regarding their overall satisfaction with their brands and their likelihood to recommend them to others.
“One of our biggest competitive advantages is the way our ownership is structured,” says A&W CEO Kevin Bazner. “Our shareholders are our franchise partners. It’s a long-term view of the business. There’s no exit strategy, and our franchisees have a true say in all our business decisions.”
A&W’s franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems including training and support, operations, franchisor/franchisee relations, and financial opportunity.
Michelle Rowan, president of FBR, talks about the awards selection process in the video below:
““The food franchise sector is historically one of the toughest, but delivers a tremendous return on investment for many,” said Eric Stites, CEO of Franchise Business Review. “The key is to choose the right brand. The food and beverage brands on this year’s list are performing well in many areas that are critical to their franchisees’ success. 85% of food and beverage franchisees we surveyed said they enjoy operating their business and 79% said they would do it all over again if given the opportunity, which are strong indicators of business owner satisfaction.”
Some of the highlights from A&W owner surveys included top marks for:
- Enjoying the organization
- Honesty & integrity
- Enjoying the business
In addition, we were 20% higher on FBR’s benchmark as it relates to “involving franchisees.”
Learn more about A&W franchise opportunities
A&W fast food franchises are a perfect investment opportunity for all kinds of entrepreneurs, from those who want to improve their hometowns to those who want to buy several locations and scale quickly. We have 600+ franchises locations nationwide and are continuing to grow strategically. Please explore our research pages and request our free Franchise Information Report to learn more. We look forward to hearing from you!